Pure Swazi is an association of Swazi handcraft producers who have joined forces to form a strategic alliance amongst Swaziland handcraft producers, with the vision to create a chain of exclusive stores around the world to sell their products. This will allow the existing “export ready” companies to expand their markets and allow the “non export ready” companies an opportunity to access a market that has previously not been available to them due to costs of marketing and size of orders generally being larger than available capacity.Through integrity, transparency and committed leadership Pure Swazi will promote Fair Trade principles with all producers whose products will be sold in the themed stores where tourism to Swaziland, will also be promoted as well as educating our clientele on the rich cultural aspects of the Swazi Nation.

Through continued product development Pure Swazi will create timeless products so that the clientele will return again and again to our stores.

The founding companies of Swazi Inc are:

1. Baobab Batik (www.baobab-batik.com)

2. Gone Rural (www.gonerural.co.sz)

3. Ngwenya Glass (That’s us)

4. Quazi Design www.quazidesign.com

5. Swazicandles (www.swazicandles.com)